Experiential

Klarna.

Klarna wanted to take their ‘Shop now, pay later’ brand off the screen and into a physical space, creating something that felt more like a Klarna brand experience than a sponsored event. The challenge was translating a digital-native identity into something tactile, three-dimensional and genuinely surprising.

I designed and produced the branding for a pop-up Klarna Arms, a pub takeover that used every surface, from the bar front to the beer mats to the cocktail menu, as a canvas for the brand.